Currency Marketing – entertaining educational experts

Currency Marketing are financial education experts. They seek to engage and educate young people to become financially savvy credit union members. And they’re the best in the business at it. Their creative content has revolutionised the way in which credit unions engage with their members. 

Typically ‘dry’ and complex financial topics are brought to life. It’s funny, engaging - and it works. 

Working with credit unions in North America, they’ve cleverly developed a financial education program grounded in research and consumer needs. Their premier product ‘It’s a Money Thing’ is a financial education program that helps credit unions attract, educate and inspire young adult members, and provides education and financial training for members and staff.

Empowering their customers with world class content

Currency Marketing’s digital library of content provides its customers with access to hundreds of custom-branded teaching materials, including videos, lesson plans and presentation slides.

Distributing this valuable content to their customer network is mission critical - leaving no margin for error. They turned to Digital Pigeon as a reliable file delivery platform, capable of quickly and securely sending digital assets to customers right throughout Canada and the US.

Utilising the Digital Pigeon platform to grow

When their existing workflow tools no longer met their needs, Currency Marketing turned to Digital Pigeon to help them effectively and efficiently manage 100+ clients. . 

Irene Bennett, the Vice President of Operations, talks about the ease of using the Digital Pigeon platform, stating the ability to receive notifications when a client downloads a specific file to be particularly helpful. 

Irene uses Digital Pigeon on a near daily basis, claiming “it makes my work day much more manageable.” 

Streamlining work processes is something every business can benefit from. We believe that when it comes to that, simple is best!